Are Organic Mattresses Worth It? 5 Black Friday Deals (2025)
Daniel Zvi
Yes, organic mattresses are worth it for their non-toxic materials, superior durability, and eco-friendly construction, and Black Friday is the best time to buy one. Top-tier organic brands like Saatva, Awara, PlushBeds, Latex for Less, and Birch are offering their biggest discounts of the year, making these premium, certified-natural beds more affordable than ever.
We’ve ranked the best Black Friday organic deals based on their certifications (GOTS, GOLS), material quality, and overall value.
Best Black Friday Organic Mattress Deals: At a Glance
| Mattress Brand | Best For | Black Friday Deal | Key Certifications |
| Saatva | Luxury (All-Latex) | Up to $625 Off | GOTS, GOLS, GREENGUARD Gold |
| Awara | Best Value Latex Hybrid | Up to 50% Off | GOLS, GOTS |
| PlushBeds | Best for Customization | Up to $1,500 Off + Extra $100 Off | GOTS, GOLS, GREENGUARD Gold |
| Latex for Less | Best Budget (All-Latex) | Up to $700 Off | GOLS |
| Birch | Best Organic Hybrid | 27% Off (Code: TOPFIVE27) | GOTS, GREENGUARD Gold |
1. Saatva – Best Luxury All-Latex Pick
Saatva is our top pick for a luxury, premium organic experience. Their Zenhaven model is a 100% natural latex mattress that is flippable, and their Black Friday deal includes free white glove delivery.
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High-quality, USA-based manufacturing
Customizable firmness
CertiPUR-US certified foam
Industry-leading warranty terms
Exceptional point-pressure relief
Luxurious, supportive pillow-top cover
Superb edge support
Not a bed-in-a-box service
Not the cheapest option
Who It’s For
This is for the luxury shopper who wants a pure latex mattress with no coils and a premium, hassle-free setup.
What's the Black Friday Deal?
Saatva's Black Friday sale is up to $625 off. This deal applies to their GOTS-certified Zenhaven Natural Latex mattress.
Sleep Trial & Warranty
- Sleep Trial: 365 nights
- Warranty: Lifetime Warranty
- Shipping: Free White Glove Delivery
Key Features:
- Key Certifications: GOTS (Organic Cotton), GOLS (Organic Latex), GREENGUARD Gold.
- Flippable Design: One side is "Luxury Plush," the other is "Gentle Firm."
- 5-Zone natural latex for ergonomic support.
- Free in-home setup and old mattress removal.
Why It’s a Top Black Friday Pick
The discount on a GOTS and GOLS-certified mattress is fantastic, but the real value is the white glove delivery. You get a premium, all-natural bed delivered and set up in your room for free.
2. Awara – Best Value Latex Hybrid
The Awara Natural Hybrid is the "Nectar" of the organic world, offering the best overall value. It combines premium organic materials with an unbeatable trial period and a massive Black Friday discount.
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365-night trial
Excellent customer service
Forever lifetime
Made for all sleep styles
Free shipping & return
Easy finance
Not ideal for those that prefer a plush mattress
Not the cheapest option
Who It’s For
This is the perfect choice for shoppers who want the durability of latex and the bounce of coils (a hybrid) with the best trial and warranty in the industry.
What's the Black Friday Deal?
Awara's Black Friday sale is up to 50% off their hybrid mattresses. This is one of the steepest discounts on a certified-organic mattress you'll find.
Sleep Trial & Warranty
- Sleep Trial: 365 nights
- Warranty: Forever Warranty™
Key Features:
- Key Certifications: GOLS (Organic Latex), GOTS (Organic Wool).
- Hybrid design with premium New Zealand wool and natural latex.
- 9-inch individually wrapped coils for responsive support.
- 365-night trial and lifetime warranty.
Why It’s a Top Black Friday Pick
The 50% discount is massive. This deal gets you a high-quality, certified-organic hybrid for the price of a standard bed-in-a-box, plus a full year to try it risk-free.
3. PlushBeds – Best for Customization
PlushBeds is for the organic purist. They hold almost every certification possible and offer a range of mattresses, including their flagship model that lets you customize the firmness at home.
More details
Highly customizable mattresses
100% organic and hypoallergenic
Great support & cradling
Heavy and difficult to lift/rotate
Large sizes are costly
No free white glove delivery
Who It’s For
This is for the shopper who wants the highest level of organic certification and the ability to customize their mattress's firmness to be a perfect fit.
What's the Black Friday Deal?
PlushBeds' Black Friday sale is up to $1,500 off their mattresses, plus a free bedding bundle. On top of that, you can use our EXCLUSIVE code TOP5BEDS for an extra $100 off.
Sleep Trial & Warranty
- Sleep Trial: 100 nights
- Warranty: Lifetime Warranty
Key Features:
- Key Certifications: GOTS, GOLS, GREENGUARD Gold, and more.
- Their Botanical Bliss model offers customizable layers (Soft, Medium, Firm).
- 100% natural latex with no synthetic blends or chemical fire retardants.
- Exclusive $100 off with our code.
Why It’s a Top Black Friday Pick
This is one of the deepest discounts of the year. The $1,500 discount plus a free bedding bundle plus our exclusive $100 off code makes this one of the purest, most customizable organic mattresses for an unbeatable price.
4. Latex for Less – Best Budget All-Latex Mattress
As the name suggests, this brand's mission is to make 100% natural latex affordable. Their mattress is flippable, durable, and their Black Friday deal offers a significant flat-rate discount.
More details
Made with organic & natural materials
2-in-1 firmness
Available in a variety of split-sizes
Limited edge support
Mattress cover is not removable
Who It’s For
This is for the shopper who wants a simple, 100% natural latex mattress (no coils) for the lowest possible price.
What's the Black Friday Deal?
The Latex for Less Black Friday deal is up to $700 off their 100% Natural Latex Mattress. This is a huge discount that makes their all-latex bed very affordable.
Sleep Trial & Warranty
- Sleep Trial: 120 nights
- Warranty: 20-Year Warranty
Key Features:
- Key Certifications: GOLS (Organic Latex), GOTS (Organic Cotton).
- Flippable 2-in-1 Design: One side is "Medium," the other is "Firm."
- 100% natural latex and natural wool fire barrier.
- Handcrafted in the USA.
Why It’s a Top Black Friday Pick
A $700 discount on a GOLS-certified, all-latex mattress is an amazing deal. It's the most affordable way to get a pure, durable latex bed without any synthetic foams or glues.
5. Birch – Best Organic Hybrid (from Helix)
Birch is the organic "sister brand" to Helix. They use their expertise in hybrid construction to create a high-performance, eco-friendly mattress that is bouncy, supportive, and sleeps cool.
More details
High-quality materials that are intelligently sourced
Temperature control keeps you cool during hot nights
No options for customization
Who It’s For
This is for the shopper who wants a premium organic hybrid with a bouncier, more responsive feel than memory foam.
What's the Black Friday Deal?
Birch's public deal is 25% off, but we have an EXCLUSIVE 27% OFF with code TOPFIVE27. This code applies sitewide and still includes two free Eco-Rest pillows.
Sleep Trial & Warranty
- Sleep Trial: 100 nights
- Warranty: 25-Year Warranty
Key Features:
- Key Certifications: GOTS (Organic Cotton), GREENGUARD Gold.
- Uses natural Talalay latex, which is known for its responsive, "floating" feel.
- Natural wool layers provide breathability and fire resistance.
- Individually wrapped coils offer zoned lumbar support and edge support.
Why It’s a Top Black Friday Pick
Our exclusive 27% off code gets you this premium organic hybrid for a better price than the general public. It's the perfect choice for those who want Helix's engineering expertise combined with all-natural, certified-organic materials.
How to Choose the Right Black Friday Organic Deal
Whether you’re tired of sleeping on chemical-heavy foams, frustrated by mattresses that sag, or just looking for a non-toxic bed for your family, an organic mattress is a smart long-term investment. These Black Friday deals make them more accessible than ever.
Each of the brands we’ve highlighted—Saatva, Awara, PlushBeds, Latex for Less, and Birch—offers a unique solution. Whether you’re seeking a luxury all-latex bed with free setup, a high-value hybrid with a 365-night trial, a customizable mattress with deep discounts, a budget-friendly flippable bed, or a premium hybrid, there is a deal built for you.
Before you buy, consider what matters most: GOTS and GOLS certifications? A hybrid or all-latex feel? The longest trial period? Or the lowest price? Want to dig deeper? Check out our in-depth reviews below.
Our top picks for November 2025
Frequently Asked Questions
Q. Is Black Friday a good time to buy an organic mattress?
A. Yes, it is the best time. Organic mattresses are expensive due to the high cost of certified latex, cotton, and wool. The Black Friday sales (like $1,500 off PlushBeds or 50% off Awara) are the steepest discounts of the year, making them significantly more affordable.
Q. What does GOTS & GOLS certified mean?
A. These are the two most important certifications. GOTS (Global Organic Textile Standard) ensures the cotton and wool are organically grown and processed without harsh chemicals. GOLS (Global Organic Latex Standard) ensures the latex foam is derived from organic rubber trees and is non-toxic.
Q. What is GREENGUARD Gold certified?
A. This is a third-party certification that tests for chemical emissions. A GREENGUARD Gold certified mattress has been tested and is scientifically proven to have low chemical emissions (or VOCs), which ensures safer, healthier indoor air quality.
Q. Is a latex hybrid or an all-latex mattress better?
A. It depends on your preference. All-latex beds (like Saatva Zenhaven or Latex for Less) are extremely durable, quiet, and offer a unique, dense, contouring support. Latex hybrids (like Awara or Birch) add a layer of coils, which makes them bouncier, more responsive, and sleep cooler due to better airflow.
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